Sale of Veryday to McKinsey

Veryday: Bringing people-driven insights, design and innovation to brands worldwide

Veryday is a multi-award winning design consultancy that received the world’s most prestigious design award (“Red Dot Design Team of the Year”) in 2014. The Company offers top-tier clients a complete range of services from design (for the physical and digital world) to innovation-related strategic consulting.

Originally based in Stockholm, Veryday now has an office in New York as well as representations in London, Dubai and Singapore, and works almost exclusively on international projects.

Strong strategic rationale for McKinsey & Company

Early on, McKinsey identified and brought forward design and innovation as key drivers and capabilities to enable its clients’ future growth. Subsequently, McKinsey acquired US-based design firm Lunar in May 2015, in the wake of tech companies Facebook, Google and the likes, that first set the trend of acquiring design expertise.

With Veryday, McKinsey pursues the idea of building a global and integrated design offering – closely connecting innovation to its core business and multidisciplinary approach to help its clients innovate at scale and speed.

A transforming transaction for Veryday

Following this transaction, Veryday joined McKinsey’s design capabilities (that include McKinsey Digital Labs as well as Lunar), becoming a design hub for Europe and the Middle East.

Veryday continues to serve long-standing clients while working on joint opportunities with McKinsey teams, help existing and new clients globally create, assess and implement product innovation programs, digital transitions, customer experience transformations, etc.

GCA Altium acted as sole advisor to the sellers.

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• GCA Advisors, LLC, a Delaware limited liability company, registered broker-dealer and FINRA (www.finra.org) and SIPC member firm (www.sipc.org). GCA Advisors, LLC provides independent financial advice on matters related to Mergers & Acquisitions, Debt Capital Markets, Recapitalization & Restructuring, Cross Border and Strategic Alliances, Special Committees, Private Funds, Private Placements and Venture Support. Check the background of GCA Advisors, LLC on FINRA’s BrokerCheck (brokercheck.finra.org).
• GCA Altium Limited, a company providing financial advisory services in the UK, Switzerland, Germany, Italy and Israel and incorporated under English law, is authorized and regulated by the Financial Conduct Authority in the United Kingdom and provides independent financial advice on matters related to Mergers & Acquisitions, Debt Capital Markets, IPOs, Recapitalization & Restructuring, Cross Border and Private Placements.
• GCA Corporation, a company incorporated in Japan which provides financial advisory services on matters related to Mergers & Acquisitions, Cross Border, Private Placements & IPOs, Growth Strategy Services, and Post-Merger Integration.
• GCA China Company, Limited, a company incorporated in Shanghai which provides financial advisory services in China on matters related to Mergers & Acquisitions, Cross Border, Mezzanine Financing, Growth Strategy Services, Due Diligence and Post-Merger Integration.
• GCA India Company, Limited, a company incorporated in Mumbai which provides financial advisory services in India on matters related to Mergers & Acquisitions, Cross Border, Mezzanine Financing, Growth Strategy Services, Due Diligence and Post-Merger Integration.
• AMPLIA, a subsidiary of GCA Corporation in Japan, provides Venture Support services in Japan and the US.
• GCA FAS, a subsidiary of GCA Corporation in Japan, provides Due Diligence advisory services and M&A transaction services.
• MCo Corporation, a subsidiary of GCA Corporation in Japan, provides Mezzanine Financing in Japan.