GCA Altium is now part of Houlihan Lokey

Transaction Details

August 1, 2015
London Sloane St



Deal Type


Deal Value


Info2Cell sold to Altruist Group

Info2Cell: Leading value added service provider in the Middle East

Info2Cell is headquartered in Dubai with operations in Amman, Jordan and prior to the transaction a subsidiary of Rome-based Acotel Group, listed in Milan.

Well-known and respected across the Middle East, the Company is the leading provider of PSMS, Mobile Services, and Applications within the MENA region, providing services to over 40 operators.

Info2cell currently provides services like SMS/MMS channels, RBT content management, content distribution and portal development and products that include mobile applications, TV guide website 3alaTV, free subscription based magazine Alwan and the Egyptian character Haridi.

Giving Altruist Technologies access to the Middle East

With Acotel willing to focus on the energy management sector, Info2Cell was divested to Altruist Technologies (headquartered in India, 400+ employees spread across 13 offices).

Altruist had already acquired and integrated several companies in the space such as Mobile2Win (mobile advertising and content) and Teligent (value added service).

Info2Cell’s platform is available on various carriers in Saudi Arabia, Jordan, Iraq, Bahrain, UAE, Lebanon and Oman among others, complementing well Altruist’s core operations India, Indonesia & Nigeria.

GCA Altium acted as sole advisor to the sellers.

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