GCA Altium is now part of Houlihan Lokey

Transaction Details

November 17, 2021



Deal Type


Deal Team

Sascha Pfeiffer, Pascal Haas, Steven Manja, Marco Solle

GCA Altium advises PROCAD Group on its sale to Revalize

GCA Altium acted as exclusive financial advisor to both PROCAD and SpecPage, two leading manufacturing software companies, on their sale to Revalize, a portfolio company of TA Associates specialised in providing software to manufacturers.

PROCAD Group, headquartered in Karlsruhe, Germany, offers proven product lifecycle management (PLM) and product data management (PDM) software solutions that enable companies to manage their entire product lifecycles in a world of ever-growing complexity, delivering a substantial efficiency boost to customers in the manufacturing sector. Earlier in 2021, PROCAD acquired keytech, also a specialised PLM provider, and ACATEC, a developer of CPQ solutions for manufacturers of complex products.

SpecPage, headquartered in Küssnacht, Switzerland, is a recognised developer of innovative PLM and quality assurance solutions for recipe-based process manufacturers. The company’s innovative and user-friendly software solutions enable their clients to manage the unique and complex aspects of product labelling in the global competition for consumer packaged products.

Revalize is the global leader in sector-specific software solutions that help manufacturers to optimise revenue operations through design applications, engineering simulations, product selection, CPQ, PIM, PLM, visualisation, and data analytics. Headquartered in Jacksonville, Florida, the company serves over 10,000 customers across the globe.

Revalize’s acquisition of these companies will extend its solution portfolio and European operations. This strengthened position in continental Europe will further accelerate the company’s already rapid growth since its formation in June 2021, nearly doubling the planned revenue objectives for the first year of operations. Furthermore, the addition of PROCAD and SpecPage enhances Revalize’s market position as the worldwide leader in CPQ and revenue operations solutions for manufacturers, and the only global, at-scale provider of sector-specific manufacturing solutions.

Jim Contardi, CEO of Revalize, said: “Europe now accounts for nearly half of our business worldwide. Our multinational customers in the U.S. have been asking us to support their plans with an operational footprint in EMEA; and similarly, the customers of our European businesses need product and service coverage in North America. The addition of these five brands to the Revalize portfolio is a great win for all of our customers and any manufacturer worldwide that wants to build their digital capabilities across the design-to-cash cycle.”

The acquisition of PROCAD Group was signed in November 2021, and the acquisition of SpecPage signed in October 2021.

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