August 20, 2020



Deal Type


Deal Team

Alexander M. Grünwald, Sascha Pfeiffer, Bernhard Trösch, Dominik Lalla

GCA Altium advises Capvis on its investment in BSI

GCA Altium has advised Capvis, a Swiss private equity investor, on the acquisition of a majority stake in BSI Business Systems Integration AG, a leading Swiss customer relationship management (CRM) software solution provider, by its Capvis Equity V LP fund.

BSI was founded in Switzerland in 1996 and currently employs over 320 people at eight sites located in Switzerland and Germany. For over 20 years, BSI has supported companies in their digitisation processes and consistent customer-centric approaches. The company provides scalable and innovative software solutions made in Switzerland and Germany while supporting its customers in implementing and using these solutions.

In addition to CRM and marketing automation platforms, BSI also provides software solutions for life sciences, such as its very successful clinical trial management software, for an international clientele. All solutions are available on premise or in the cloud, with full software and data storage in Swiss or German data centres.

Some of the most demanding users, primarily in the banking, insurance, retail and life science sectors, already rely on the software and the BSI team. BSI has proven its ability to meet the challenges of hundreds of complex processes, thousands of users, millions of customers and seamless integration into existing business and IT landscapes.

Capvis will support the BSI management team in continuing to develop the company. Its customer-oriented growth strategy will be further enhanced through additional investments in its product range. The existing founders, management team and staff will remain invested in BSI.

Markus Brunold, CEO of BSI, said: “Our solutions combine the very best of CRM and marketing automation to create a perfect customer journey across all touchpoints. As a genuine full-service provider, we cover the entire value chain, from consulting through implementation to operations.”

“Following a record year in 2019, with a 5.6% increase in sales to CHF 58.6 million, and an excellent first half-year in 2020, BSI enjoyed its highest ever capacity utilization, up 7% compared to the first half of 2019. BSI and Capvis will continue to build this success story further.

The strong network brought by Capvis will enable us to accelerate growth and enhance our software offering,” added Jens Thuesen, the founder of BSI.

The BSI management team is looking forward to its future alongside Capvis. Christian Rusche, CPO of BSI, commented: “We selected Capvis as a partner because we want to invest in innovation and growth together: Following BSI Studio and BSI Brains, we will shortly be launching two additional products as part of our BSI Customer Suite.”

André Perwas, Partner at Capvis, said: “We were impressed by the broad customer base, the strong market position of the software and the entrepreneurial culture at BSI. We are pleased that the founder and management team chose Capvis as their partner to continue the successful growth of BSI.”

The parties have agreed not to reveal the financial details of the transaction. Completion of the transaction is still subject to approval from the relevant authorities.

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